The Objective
To help Fox Pest Marketing, a leading pest control company with over 20 locations across the US, increase lead volume and decrease cost per acquisition without compromising lead quality.
Time Period:
5 Months
Strategy
- Analyze acquisition channels and source data
- Analyze user behaviour & engagement analytics
- Segment & cluster data identifying micro-customer segments
- A/B test value proposition statements
- A/B test page layout and design experience
- A/B calls-to-action and contact options
Result
288%
increased of lead conversions
Get in touch & get started Today on your 90-day CRO journey
Here’s what you will get from your free CRO strategy call:- 90 Day Growth Plan focused on increasing revenue
- Calculate projected ROI from improving your CRO
- Walk through our proven CRO process and how to apply it in your business
- Learn what specific research methods will drive insights and winning tests
- Gain an understanding of testing velocity for your site
- Get answers to any questions around CRO or growth strategy
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